Wednesday, July 25, 2012

Innovation is outdated.

Everyone is jumping on the innovation bandwagon. From government to the CEOs of major corporations, the new feel good management concept is innovation. Innovate or  die is the mantra of the elite. The road to riches is through the holy grail of disruptive innovation. Disrupt or be disrupted so the mantra goes.


Poppycock, I say. 


A Google search on innovation produces millions and millions of results. Everyone is writing about it, talking about it and testifying about it. I am only waiting for the POTUS candidates to make innovation a part of their political platform. In their case, innovation might take the form of debating the issues rather than debating out of context text.


And for the most part. The innovative innovation experts focus on technology innovation. However, the economy cries out for innovation in supplying food and shelter to those who need it. Innovation in providing food and housing is not as fascinating as a smartphone that knows where you are, knows what you want before you want it, pays for it when you have no money and sends it to you.


Real innovation for me is supplying food to the foodless and providing shelter to the shelterless at costs that decrease every year just like laptops. We need an innovative Moore's law that allows the farmer to supply twice as much food at half the cost every 5 years. We still make steaks the same way too. The same for housing. We could sure use some innovative financial tools to solve that problem.


We need to redirect innovation back to the basic parts of life. Despite rhetoric to the contrary, I can get along without my smartphone, but I still need food and shelter.



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